Jennifer Alstad

Co-Founder and President, bswing


By combining deep understanding of consumer needs with design that inspires and engages, Jennifer helps organizations define and create their tomorrow. She co-founded bswing, a Minneapolis-based product design and digital marketing firm, in 1997, and has served as an adjunct faculty member at the Minneapolis College of Art and Design. Jennifer was named Minnesota’s Young Entrepreneur of the Year by the Small Business Administration in 2000. She was also on Minnesota Business Magazine's "(Real) Power 50 List" in 2013. 

Other Service

  • Board member, University of Minnesota Foundation
  • Board member, Girl Scout Council of Greater Minneapolis